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Your Agreement with Pet-Ag, Inc. (“Pet-Ag”):
Why we collect personal information
Why do we collect your personal information? Because it helps us deliver a superior level of customer service. It enables us to give you convenient access to our products and services and focus on categories of greatest interest to you. In addition, your personal information helps us keep you posted on the latest product announcements, special offers, and events that you might like to hear about.
What information we collect
There are a number of situations in which your personal information may help us give you better service. For example, we may ask for your personal information when you’re discussing a service issue on the phone with an associate, downloading a Specimen Label or SDS, participating in an online survey or purchasing a product. At such times, we may collect personal information relevant to the situation, such as your name, mailing address, phone number, e-mail address, and contact preferences; your credit card information and information about the Pet-Ag products you own, such as their date of purchase; and information relating to a support or service issue. We collect information for market research purposes – such as your occupation and where you use your products – to gain a better understanding of our customers and thus provide more valuable service. We also collect information regarding customer activities on our website. This helps us to determine how best to provide useful information to customers and to understand which parts of our websites and Internet services are of most interest to them.
We also allow third-party companies to collect certain non-personally identifiable information (e.g., the type of browser and/or operating system you use, time and date, and information relating to the content you are viewing) on our behalf when you visit our digital properties. These companies may use such non-personally identifiable information in order to provide advertisements about our exhibits, events, programs, goods and services likely to be of greater interest to you on other digital properties. These companies typically use a cookie, a web beacon or other technology to collect this information. To learn more about this targeted advertising practice or to opt-out of this type of advertising via cookies, you can visit http://www.aboutads.info/choices/ or http://www.networkadvertising.org/choices/.
When we disclose your information
At times we may be required by law or litigation to disclose your personal information. We may also disclose information about you if we determine that for national security, law enforcement, or other issues of public importance, disclosure is necessary.
How we protect your personal information
Pet-Ag takes precautions – including administrative, technical, and physical measures – to safeguard your personal information against loss, theft, and misuse, as well as unauthorized access, disclosure, alteration, and destruction.
You can help us by also taking precautions to protect your personal data when you are on the Internet. Change your passwords often using a combination of letters and numbers, and make sure you use a secure web browser.
Cookies and other technologies
As is true of most websites, we gather certain information automatically and store it in log files. This information includes internet protocol (IP) addresses, browser type, internet service provider (ISP), referring/exit pages, operating system, date/time stamp, and clickstream data.
We use this information, which does not identify individual users, to analyze trends, to administer the site, to track users’ movements around the site and to gather demographic information about our user base as a whole. Pet-Ag will not use the information collected to market directly to that person.
In some of our e-mail messages we use a “click-through URL” linked to content on the Pet-AG website. When a customer clicks one of these URLs, they pass through our web server before arriving at the destination web page. We track this click-through data to help us determine interest in particular topics and measure the effectiveness of our customer communications. If you prefer not to be tracked simply avoid clicking text or graphic links in the e-mail.
Our Commitment to your Privacy
The Pet-Ag website has links to the sites of other companies. Pet-Ag is not responsible for their privacy practices. We encourage you to learn about the privacy policies of those companies.